1.0 Introduction: 4
1.1 Client focus. 4
1.2 Professional integrity. 4
1.3 Standards and ability. 4
1.4 Avenue Investments Ltd Business Principles. 4
2.0 Objectives. 5
2.1 Mission.. 5
2.2 Company Summary. 6
2.3 Company Ownership. 6
2.4 Start-up Summary. 6
2.5 Services. 6
2.6 Strategy and Implementation Summary. 6
3.0 Competitive Edge. 6
3.1 Key clients. 7
3.2 Management Summary. 7
3.3 Personnel Plan.. 7
3.4 Conclusion.. 8